Lane Bryant $35 bras

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Ends today! ALL Panties on sale! 5 FREE When You Buy 3 Shop Now

Offer valid limited time only. While supplies last. Offer not valid on the purchase of charity items, third party brands, gift cards, e-gift cards, credit card payments, prior purchases, final sale items, taxes or shipping; other exclusions may apply. In the event of a return, refund shall not exceed amount paid. If you return a portion of your purchase, an applicable portion of your original discount will be forfeited. Lane Bryant reserves the right to discontinue or modify this offer at any time. Offer may not be combined with other offers, coupons or discounts except as provided herein. No rain checks. No price adjustments. No cash value. Not transferable. Void where prohibited.

CLOTHING, ACCESSORIES, SLEEP & BRAS 50% OFF:

Online only. Valid at lanebryant.com 9/20/2026 (until 11:59 p.m. PT online). Offer valid on as marked in-stock clothing, sleep, accessories & bras. Excludes early access, panties, clearance and third-party brands (e.g., Skechers, Clarks & Lemon). Not combinable with coupons or other discounts unless otherwise stated.

EXTRA 10% OFF:

Online only. Valid at lanebryant.com 9/20/2026. Offer valid in combination with 50% off in-stock clothing, accessories, footwear, sleep, swim & bras. Excludes doorbusters, early access, panties, and third-party brands (e.g., Skechers, Clarks & Lemon). Not combinable with coupons or other discounts unless otherwise stated.

DOORBUSTER ALL PANTIES 5 FREE WHEN YOU BUY 3:

Valid in Lane Bryant stores and at lanebryant.com 9/17/2026 – 9/20/2026 (until 11:59 p.m. PT online). Offer valid on as marked panties. Excludes panty packs. "B3G5" discount applied to item(s) of equal or lesser value before tax. Though charges will be as stated, receipt may reflect return value, which is prorated as a courtesy. To receive full amount paid, both full-price and discounted items in the B3G5 must be refund-eligible and returned per return policy.

DOORBUSTER SHOES 50% OFF:

Online only. Valid in Lane Bryant stores and at lanebryant.com 9/18/2026 - 9/19/2026 (until 11:59 p.m. PT online). Offer valid on in-stock full-price footwear. Excludes early access, clearance and third-party brands (e.g., Skechers, Clarks & Lemon). Not combinable with coupons or other discounts unless otherwise stated.

EARLY ACCESS 25% OFF:

Online only. Valid at lanebryant.com 9/15/2026 – 9/20/2026 (until 11:59 p.m. PT online). Offer valid on as marked select full-price clothing and accessories while supplies last. Excludes clearance, doorbusters and other third-party brands. Not combinable with coupons or other discounts unless otherwise stated.

SALE STEALS:

Online only. Valid only on as marked select items while supplies last. Excludes early access, doorbusters and other third-party brands. Valid at lanebryant.com while supplies last.

CLEARANCE EXTRA 40% OFF:

Valid in Lane Bryant stores and at lanebryant.com 9/16/2026 - 9/28/2026 (until 11:59 p.m. PT online). Excludes clearance bras and clearance panties. Items marked Final Sale are not eligible for return. Not combinable with coupons or other discounts unless otherwise stated.

CLEARANCE BRAS $25:

Valid only on as marked in-stock clearance bras while supplies last. Excludes early access. Not combinable with coupons or other discounts unless otherwise stated. Valid in stores and at lanebryant.com, while supplies last. Associates of Lane Bryant and other Knitwell-owned companies not eligible.

REDEEM LANE STYLE CASH:

**Valid on in-stock merchandise only. Not redeemable in closing stores and other third-party brands at lanebryant.com. Not combinable with coupons, Doorbusters, and other store or site promotions of 40% off or higher. Redeem one $25 coupon for each $50 purchase (maximum of 10 coupons per transaction online). Qualifying amount is determined after allowable discounts and before taxes, shipping & handling. Not redeemable for cash (cash value = $0.00) and may not be applied to previous purchases exchanges, returns, credit card payments, Gift Cards and E-Gift Cards. If eligible merchandise is returned, the offer value or a portion thereof may be deducted from the refund or merchandise credit and may not be reused. Redeem in Lane Bryant Stores or at lanebryant.com September 18 - September 28, 2026 (until 11:59 p.m. PT online). Associates of Lane Bryant and other Knitwell-owned companies not eligible.

LANE REWARDS PROGRAM:

1 This rewards program is provided by Lane Bryant Brands Opco LLC, and its terms may change at any time. Click Here for full Program Terms and Conditions, which include eligibility requirements, how points are calculated and binding dispute resolution provisions. In order to join, you will be required to provide your phone number and email address to Lane Bryant. Lane Rewards Membership is only open to legal residents of any 1 of the 50 U.S. or D.C. and the age of majority.

Rewards are valid at Lane Bryant stores or at lanebryant.com. Valid one time only. Duplicate offers will not be accepted. Rewards will not be re-issued if lost, stolen or destroyed. Rewards and Points have no monetary or cash value and may not be redeemed for cash or, except under the Program, any cash equivalent. Rewards are not valid on past purchases, exchanges, returns, credit card payments, Gift Cards or E-Gift Cards. Not valid on SPANX®, Amoena, or other third-party merchandise. If full Reward amount isn’t used, the remaining balance will be forfeited. If an eligible item is returned, the Reward value will be deducted from the refund and may not be reused. Rewards Program Account must be in good standing. Limit 10 Reward Coupon Codes per day. For additional information about Rewards, including how to redeem, see Terms and Conditions.

2X BONUS POINTS ON ANY BRA PURCHASE WITH LANE BRYANT CREDIT CARD:

1All bra purchases must be made with the Lane Bryant Credit Card. Silver Members earn 30 pts/$1 with a Lane Bryant Credit Card, Gold Members earn 40 pts/$1 with a Lane Bryant Credit Card and Platinum Members earn 50 pts/$1 with a Lane Bryant Credit Card. When multiple Points special offers are applicable to a bra purchase, the highest offer available will be applied. Offer is exclusive to Lane Bryant Credit Card holders enrolled in the Lane Rewards program. When multiple Points special offers are applicable to a bra purchase, the highest offer available will be applied. Offer is exclusive to Lane Bryant Credit Card holders enrolled in the Lane Rewards program. For full Program Terms and Conditions, please see lanebryant.com/help/loyalty-terms-and-conditions, which include eligibility requirements, how points are calculated and binding dispute resolution provisions. Subject to some additional restrictions, each qualifying purchase amount equals only the price of bonus-eligible merchandise before tax and shipping. Bonus Points will appear in your Lane Rewards Program Account after a qualifying purchase in approximately 7 days. Valid now through December 31, 2026 (ends 11:59 p.m. PT online). This rewards program is provided by Lane Bryant Brands Opco LLC and its terms may change at any time. For full Rewards Terms and Conditions, please see lanebryant.com/help/loyalty-terms-and-conditions. Credit card offers are subject to credit approval. Lane Bryant Credit Card Accounts are issued by Comenity Bank.

$30 OFF YOUR FIRST PURCHASE WHEN YOU OPEN & USE YOUR LANE BRYANT CREDIT CARD:

*Application and approval must occur same day to receive the offer. Combinable with other promotions and offers unless otherwise stated. Valid one time only. The entire transaction amount after discount must be placed on the Lane Bryant Credit Card. Duplicate offers will not be accepted. Valid only on in-stock merchandise. Clarks, Skechers and other third-party brands excluded, as stated. One $30 introductory discount per customer. $30.01 minimum purchase required at lanebryant.com (no minimum purchase amount required in stores, though any unused amount will be forfeited). If one or more eligible items are returned, the coupon value or a portion thereof may be deducted from the refund or merchandise credit and may not be reused. Qualifying purchase is determined after allowable discounts and before taxes and shipping & handling. Not redeemable for cash (cash value = $0.00) and may not be applied to previous purchases, exchanges, returns, credit card payments, Gift Cards and E-Gift Cards. Valid now through September 20, 2026.

$5 REWARD WITH 1,500 POINTS:

Offer is available to Lane Rewards members. See www.lanebryant.com/help/loyalty-terms-and-conditions for terms and conditions. The number of Points earned depends on the type of membership and whether a Lane Bryant Credit Card (the “Store Credit Card”) is used for the purchase. Details of how to qualify for each tier of membership and associated Points, Rewards and benefits can be found in the Terms and Conditions. Members who meet the spend threshold for Gold or Platinum tier membership as described in the Terms and Conditions will immediately qualify for the corresponding membership tier.

LANE REWARDS TEXT SIGN-UP BONUS POINT OFFER:

Lane Rewards members are eligible to receive a one-time offer of 1000 Bonus Points upon Lane Rewards text messaging sign up. No promo code required. Bonus Points will appear in your Lane Rewards Program Account within approximately 7 days of sign up.

SKECHERS, LEMON & CLARKS:

Online only. Valid only on as marked in-stock Skechers®, Lemon & Clarks products while supplies last. Not combinable with coupons or other discounts unless otherwise stated. Valid at lanebryant.com.

REFER A FRIEND PROGRAM GIVE $10 OFF GET $10 OFF:

$10 off qualifying online purchase. Combinable with other promotions and offers unless otherwise stated. Valid one time only on in-stock merchandise. Offer not valid on other third-party brands as stated. Qualifying purchase is determined after allowable discounts and before taxes and shipping and handling. Duplicate offers will not be accepted. Offer will not be re-issued if lost, stolen or destroyed or with return/refund of merchandise. $10.01 minimum purchase required. Regardless of purchase amount, maximum discount is $10. Not redeemable for cash (cash value = $0.00) and may not be applied to previous purchases, exchanges, returns, credit card payments, Gift Cards and E-Gift Cards. If eligible merchandise is returned, the offer value or a portion thereof may be deducted from the refund or merchandise credit and may not be reused. Not combinable with associate discount. Valid only at lanebryant.com (for assistance, call l-866-886-4731) with use of coupon code at checkout. Not valid after 11:59 p.m. PT fourteen days from issuance.

SHIPPING OFFERS:

Free shipping on purchases of $125+ applies to standard shipping in the United States only. Free Shipping on purchases of $75+ applies to standard shipping in the United States for Lane Rewards members LEARN MORE. Valid on in-stock items only. Qualifying amount is determined after discounts and before taxes, shipping. Not redeemable for cash (cash value = $0.00) and may not be applied to previous purchases, exchanges, returns, credit card payments, Gift Cards and E-Gift Cards.

INTERNATIONAL ORDERS:

Pricing and promotions may vary by region. Please review the promotional disclaimers for specific details of each offer.

Today online only! New Arrivals 50% Off + Extra 10% Off

Today online only! Bras 50% Off + Extra 10% Off

Ends today! All Panties 5 FREE When You Buy 3 Doorbuster

Clearance Extra 40% Off

Fashion sizes 10-40

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By submitting your email address, you are signing up to receive Lane Bryant marketing and agreeing to the Lane Bryant Privacy Policy and Terms & Conditions . You may unsubscribe at any time. For more information, please visit our Support Center.

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$5 Reward for every 1500 Points.

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By entering your mobile phone number you agree to receive recurring messages with information, alerts, and special offers from Lane Bryant. Messages may be sent in SMS or MMS format, may include marketing content, and may be sent via automatic telephone dialing system to the mobile number used at opt-in. You may need to confirm your consent, such as by replying Y to an initial text message sent to you. Your consent is not required and is not a condition of any purchase. You must be the mobile account holder, and be at least 18 years of age or have parental consent to participate. Message and data rates may apply. Text HELP to 552255 for help. Text STOP to 552255 to stop. If you text stop, you may receive a final message confirming your decision to opt-out.

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- Today online only! Clothing 50% Off
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  All Panties 5 FREE When You Buy 3
  
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  Online only. Early Access 25% Off
  
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  Sale Steals!
  
  Tops, jeans, dresses & more! Select Styles 50% Off
  + Extra 10% Off Online only.
  
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  Clearance Bras $25
  
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  $30 Off Your First Purchase When you open & use your Lane Bryant Credit Card on the same day.
  
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Today’s Deals
- Today online only! Clothing 50% Off
  + Extra 10% Off
  
  Shop now
  
  Today online only! Bras 50% Off
  + Extra 10% Off
  
  Shop now
  
  Doorbuster!
  
  All Panties 5 FREE When You Buy 3
  
  Shop now
  
  Today online only! Tops 50% Off
  + Extra 10% Off
  
  Shop now
  
  Online only. Early Access 25% Off
  
  Shop now
  
  Clearance Extra 40% Off
  
  Shop now
  
  Cardholder Exclusive
  
  Now thru December 31! Earn 2X Points On Any Bra Purchase
  
  Shop now
  
  See All Offers
  
  Today online only! Bottoms 50% Off
  + Extra 10% Off
  
  Shop now
  
  Today online only! Dresses 50% Off
  + Extra 10% Off
  
  Shop now
  
  Today online only! LIVI 50% Off
  + Extra 10% Off
  
  Shop now
  
  Today online only! Accessories 50% Off
  + Extra 10% Off
  
  Shop now
  
  Today online only! Sleep & Lounge 50% Off
  + Extra 10% Off
  
  Shop now
  
  Doorbuster!
  
  Today online only! Shoes 50% Off
  + Extra 10% Off
  
  Shop now
  
  Sale Steals!
  
  Tops, jeans, dresses & more! Select Styles 50% Off
  + Extra 10% Off Online only.
  
  Shop now
  
  Clearance Bras $25
  
  Shop now
  
  Cardholder Exclusive
  
  $30 Off Your First Purchase When you open & use your Lane Bryant Credit Card on the same day.
  
  Apply now
  
  Lane Rewards Members
  
  Free Shipping on $75+ Non-members Free Shipping on $125+.
  
  Join now
Shop Deals
New
- SHOP
- View All
- Clothing & Accessories
- Cacique Intimates
- LIVI Active
- Tops
- Bottoms
- Dresses
- Shoes & Accessories
- FEATURES
- Comfort Bliss Collection
- Pant Playbook
- Trending Now
- Halloween Shop
- Game Days
- Late Summer Days
- September Lookbook
- Early Access
Shop New Arrivals
Clothing
- SHOP
- View All
- Tops
- Sweaters
- Dresses
- Jeans
- Pants
- Shorts & Crops & Capris
- Skirts
- Active
- Sleep & Lounge
- Jackets & Coats
- Blazers
- Petite Shop
- FEATURES
- Deals
- Work Shop
- Occasion Shop
- Date Night
- Weekend Casual
- Matching Sets
- Online Exclusives
- Jeans Fit Guide
Shop Clothing
Cacique Intimates
- SHOP
- About Cacique
- View All
- Bras
- Sports Bras
- Panties
- Sleep & Lounge
- Sexy Lingerie
- Shapewear
- Swim
- FEATURES
- Deals
- Bra Collections
- Panty Collections
- Comfort Bliss Collection
- Cotton Collection
- Panty Packs
- Solutions Shop
- Bra Fit Guide
- Panty Fit Guide
Shop Cacique Intimates
LIVI Active
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- View All
- LIVI Active Tops
- LIVI Active Bottoms
- Sports Bras
- LIVI Active Dresses
- LIVI Active Jackets
- FEATURES
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- LIVI Soft
- LIVI Active Sets
Shop LIVI Active
Shoes & Accessories
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- View All
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- Jewelry
- Belts
- Tights, Leggings & Socks
- Eyewear
- Bags & Small Accessories
- Hats & Hair Accessories
- FEATURES
- Brands We Love
- Skechers
- Clarks
- Lemon
Shop Shoes and Accessories
Clearance
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- View All
- Bras
- Panties
- Sweaters
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- LIVI Active
- Dresses & Jumpsuits
- Jackets & Coats
- Swim
- Sleep & Lingerie
- Shoes & Accessories
- FEATURES
- New To Clearance Clothing & Accessories
- New to Clearance Intimates
- Final Sale
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Available in Cups Up to H

QUICKVIEW

Smart Lift® Unlined Full Coverage Bra

+5 +5 +5

~~Price reduced from $64.95 to~~ $29.23

50% + Extra 10% Off
Today Only!

3.7 stars

QUICKVIEW

Curve Icon™ Boost Plunge Bra

~~$58.95 - $62.95~~

$26.53 - $28.33

50% + Extra 10% Off
Today Only!

4.8 stars

Available in Cups Up to H

QUICKVIEW

Smart Lift® Unlined Full Coverage Bra

+5 +5 +5

~~Price reduced from $64.95 to~~ $29.23

50% + Extra 10% Off
Today Only!

3.7 stars

QUICKVIEW

Curve Icon™ Boost Plunge Bra

~~$58.95 - $62.95~~

$26.53 - $28.33

50% + Extra 10% Off
Today Only!

4.8 stars

Totally Smooth Full Coverage Front-Close Bra

Available in Cups Up to H

QUICKVIEW

Totally Smooth Full Coverage Front-Close Bra

~~Price reduced from $75.95 to~~ $34.18

50% + Extra 10% Off
Today Only!

3.8 stars

Invisible Backsmoother Lightly Lined Balconette Bra

QUICKVIEW

Invisible Backsmoother Lightly Lined Balconette Bra

+ 5 +5 +5

~~$54.95 - $64.95~~

$24.73 - $29.23

50% + Extra 10% Off
Today Only!

4.3 stars

A woman with long, wavy brown hair poses in a leopard-print bra against a plain, softly lit background.

QUICKVIEW

Curve Icon™ Perfect Coverage Bra

+3 +3 +3

~~$54.95 - $58.95~~

$24.73 - $26.53

50% + Extra 10% Off
Today Only!

4.8 stars

QUICKVIEW

Invisible Backsmoother Boost Plunge Bra

~~Price reduced from $67.95 to~~ $30.58

50% + Extra 10% Off
Today Only!

4.1 stars

A woman with long, wavy auburn hair and fair skin, wearing a deep purple bra, is shown against a plain, light-colored background.

QUICKVIEW

Curve Icon™ Boost Plunge Bra

~~$58.95 - $62.95~~

$26.53 - $28.33

50% + Extra 10% Off
Today Only!

4.8 stars

QUICKVIEW

Curve Icon™ Perfect Coverage Bra

+3 +3 +3

~~$54.95 - $58.95~~

$24.73 - $26.53

50% + Extra 10% Off
Today Only!

4.8 stars

QUICKVIEW

Curve Icon™ Perfect Coverage Bra

+3 +3 +3

~~$54.95 - $58.95~~

$24.73 - $26.53

50% + Extra 10% Off
Today Only!

4.8 stars

Totally Smooth Lightly Lined Balconette Bra

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Totally Smooth Lightly Lined Balconette Bra

~~Price reduced from $69.95 to~~ $25.00

Clearance

3.9 stars

A smiling woman with curly dark hair and a rose-colored bra is posed against a plain, light-colored background.

QUICKVIEW

Curve Icon™ Boost Plunge Bra

~~$58.95 - $62.95~~

$26.53 - $28.33

50% + Extra 10% Off
Today Only!

4.8 stars

QUICKVIEW

Curve Icon™ Max Boost Plunge Bra

~~$64.95 - $68.95~~

$29.23 - $31.03

50% + Extra 10% Off
Today Only!

4.4 stars

A woman with long, wavy red hair poses in a teal lace bra against a plain, light-colored wall.

Early Access

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Curve Icon™ Lace Unlined Full Coverage Bra

~~Price reduced from $54.95 to~~ $24.73

50% + Extra 10% Off
Today Only!

5.0 stars

A woman with blonde hair and a mauve bra is shown against a plain, light-colored background.

A woman in a mauve bra and matching high-waisted briefs stands against a plain, light-colored background.

Available in Cups Up to H

QUICKVIEW

Smart Lift® Unlined Full Coverage Bra

+5 +5 +5

~~Price reduced from $64.95 to~~ $29.23

50% + Extra 10% Off
Today Only!

3.7 stars

A woman with curly dark hair poses in a taupe lace bra against a plain, light-colored background.

Available in Cups Up to K

QUICKVIEW

Curve Icon™ Lace Unlined Balconette Bra

~~$48.95 - $54.95~~

$22.03 - $24.73

50% + Extra 10% Off
Today Only!

3.8 stars

Lightest Lift™ Lightly Lined Balconette Bra

Available in Cups Up to H

QUICKVIEW

Lightest Lift™ Lightly Lined Balconette Bra

+2 +2 +2

~~Price reduced from $69.95 to~~ $31.48

50% + Extra 10% Off
Today Only!

3.5 stars

Available in Cups Up to H

QUICKVIEW

Lightest Lift™ Lightly Lined Balconette Bra

+2 +2 +2

~~Price reduced from $69.95 to~~ $31.48

50% + Extra 10% Off
Today Only!

3.5 stars

Available in Cups Up to K

QUICKVIEW

Smooth Lightly Lined Balconette Bra

~~$46.95 - $58.95~~

$21.13 - $26.53

Select Styles 50% + Extra 10% Off
Today Only!

4.2 stars

A smiling woman with curly hair poses in a bright pink bra against a plain white background.

QUICKVIEW

Curve Icon™ Perfect Coverage Bra

+3 +3 +3

~~$54.95 - $58.95~~

$24.73 - $26.53

50% + Extra 10% Off
Today Only!

4.8 stars

Available in Cups Up to H

QUICKVIEW

Multi-Way Boost Strapless Bra

~~Price reduced from $64.95 to~~ $29.23

50% + Extra 10% Off
Today Only!

3.8 stars

A woman with long, wavy red hair poses in a teal bra against a plain, light-colored background.

QUICKVIEW

Curve Icon™ Boost Plunge Bra

~~$58.95 - $62.95~~

$26.53 - $28.33

50% + Extra 10% Off
Today Only!

4.8 stars

A woman with long, wavy red hair poses in a nude bra against a softly lit, plain background.

QUICKVIEW

Curve Icon™ Perfect Coverage Bra

+3 +3 +3

~~$54.95 - $58.95~~

$24.73 - $26.53

50% + Extra 10% Off
Today Only!

4.8 stars

A woman with long, wavy red hair smiles as she poses in a bright pink lace bra against a plain, light-colored background.

Early Access

QUICKVIEW

Curve Icon™ Lace Unlined Full Coverage Bra

~~Price reduced from $54.95 to~~ $24.73

50% + Extra 10% Off
Today Only!

5.0 stars

A woman with auburn hair poses in a dark purple bra with embellished straps against a plain, light-colored background.

QUICKVIEW

Curve Icon™ Rhinestone-Strap Lightly Lined Balconette Bra

~~Price reduced from $58.95 to~~ $26.53

50% + Extra 10% Off
Today Only!

4.6 stars

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Lace French Longline Balconette Bra

~~Price reduced from $64.95 to~~ $29.23

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Smart Lift® Unlined Full Coverage Bra

+5 +5 +5

~~Price reduced from $64.95 to~~ $29.23

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3.7 stars

Available in Cups Up to H

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Smart Lift® Unlined Full Coverage Bra

+5 +5 +5

~~Price reduced from $64.95 to~~ $29.23

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3.7 stars

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Curve Icon™ Perfect Coverage Bra

+3 +3 +3

~~$54.95 - $58.95~~

$24.73 - $26.53

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4.8 stars

Totally Smooth Lightly Lined Full Coverage Bra

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~~Price reduced from $69.95 to~~ $31.48

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4.0 stars

A woman with curly dark hair and a mustard-colored lace bra is posed against a plain, light-colored background.

Early Access

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Curve Icon™ Lace Unlined Full Coverage Bra

~~Price reduced from $54.95 to~~ $24.73

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5.0 stars

Available in Cups Up to H

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Lightest Lift™ Lightly Lined Balconette Bra

+2 +2 +2

~~Price reduced from $69.95 to~~ $31.48

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3.5 stars

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Curve Icon™ Perfect Coverage Bra

+3 +3 +3

~~$54.95 - $58.95~~

$24.73 - $26.53

50% + Extra 10% Off
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4.8 stars

A woman with short, curly hair wears a black lace bra against a plain, light-colored background.

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Caged Lace Unlined Balconette Bra

~~Price reduced from $58.95 to~~ $29.50

Sale

Available in Cups Up to H

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Lightest Lift™ Lightly Lined Balconette Bra

+2 +2 +2

~~Price reduced from $69.95 to~~ $31.48

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3.5 stars

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